Business Insights Essentials: Product Training

Event Type: Online/web-based

Topics: Reference

Contact: Andrea Devlin

Date, Location

Wed, 07/18/2012 - 7:00am - 8:00am


About the Event

Business Insights: Essentials, formerly Business & Company Resource Center, is an online resource that provides in-depth information about U.S. and international businesses and industries for students, researchers, and business professionals in the academic and public library markets. This resource brings together a wide variety of business information in one place, enabling libraries to more effectively help staff and patrons investigate investment opportunities; research business case studies and find parent-subsidiary relationships; explore market and industry information and analysis; study product and brand information; compare companies within an industry; target new customers and inform on potential business opportunities, distribution channels and licensing opportunities; and so much more.

In this training, you will learn to:

  • research different companies
  • access industry rankings and profiles
  • access SWOT reports and other financial analysis
  • explore other new tools available for articles within Business Insights: Essentials

Cost: no charge

To Register:

 Registration link: cengage.webex.com/mw0306ld/mywebex/default.do

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